Home Boxing News Terence Crawford believes you can still sell PPVs without talking smack

Terence Crawford believes you can still sell PPVs without talking smack

Terence Crawford. Photo credit: Stacey Verbeek

WBO welterweight champion Terence ‘Bud’ Crawford 39-0 (30) does not believe that conflict and disrespect is the way to sell fights.

The 35-year-old from Omaha, Nebraska is a notoriously low-key boxer. He keeps to himself, does minimal media and lets his fists do the talking in the ring.

Crawford, who will face WBC, WBA and IBF welterweight champion Errol ‘The Truth’ Spence Jr 28-0 (22) at the T-Mobile Arena in Las Vegas, Nevada on July 29, is adamant that the fight will sell itself.

“I think it’ll be great for the sport of boxing, for all combat sports, because then it will show a level of respect that doesn’t have to be aligned with disrespect to be entertaining,” Crawford said.

“I feel like a lotta people will see [Floyd] Mayweather, a lotta people see [Muhammad] Ali and they see Mike Tyson and they feel as if, ‘Oh man, I gotta be this villain,’ or ‘I gotta be like this guy or be like that guy to sell fights or to sell pay-per-views and not my skills’.

“But when people start understanding the sport and they understand that you don’t have talk about somebody’s dead people, in the grave, to get him mad. And then they start talkin’ about your momma and then they start bringing up personal remarks to what you said to them and then y’all make it personal just to sell fights.

“I think it can be a level of playing field where y’all both respect each other enough to… let each other know that come fight night, y’all coming for each other head.”

The fight is one of the best that can be made in boxing, pitting two undefeated boxer against each other in their respective primes.

Crawford has had an illustrious career since winning his first world title at lightweight against Robbie Burns almost a decade ago. His seven fight, two year run at junior welterweight saw him collect all four major world titles before trying his hand in a third weight class.

Now a five year veteran of the welterweight division, Crawford’s reputation has suffered in the public’s eye as he has been unable to find the type of opponents that will bring the best out of him. That will change when he faces Spence.

Earlier this week, Spence, 33, of Desoto, Texas, insisted he was drawcard coming in to the fight.

“I’m the guy for sure, but he didn’t wanna believe that I was the A-side,” Spence said on The Pivot Podcast. “When you talk about putting butts in the seats, I’m him. He didn’t wanna believe that.

“His accolades are cool, but take them to the bank and see what you get for them. He didn’t wanna understand that.”